During the years I worked at Apple, Alan Kay, a creative visionary, was also there. Kay’s wise memes were often quoted. One of my favorites, “Point of view is worth 80 IQ points,” is a constant guiding consideration for me. It comes to mind when I convene groups or organize advisory boards for companies: Is there a diverse mix of thinkers, personalities, and expertise represented? It’s on my mind when I organize dinner parties. In the years I spent working at Apple and Microsoft, it was on my mind when I made hiring decisions and assembled teams to work on any type of project.
In December, I ran into Chris Young, and as we caught up with each other, he related a fascinating, “point of view is worth 80 points,” story. The story, Milk in Kenya, is below.
Milk in Kenya
For over two years, a group of…
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michael j. brennan 
Linda Stone makes an important point about how we need to at times temper our immediate solution orientation to let new pathways emerge. I would add to her insight that those that create “context” add 90 IQ points to everyone. Often decisions are made absent of the context in which the problem resides.